Kellogg’s has been making breakfast cereals in Australia since 1928.

These breakfast cereals were created to allow the nutrition of grain to be more readily available for digestion and provide them in a way that made them convenient for people to eat.

In recognition of people’s changing habits, Kellogg began to develop and sell grain-based snack foods in 1997.

The first snack bars were based on well known and loved cereals like Kellogg’s Just Right, Kellogg’s Sustain, Kellogg’s Crunchy Nut Corn Flakes, Kellogg’s Rice Bubbles & Kellogg’s Coco pops.

Today Kellogg offers a range of grain – based foods including breakfast cereals & snack foods to help Australian’s meet their needs – whether they be nutrition, taste or convenience.